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SEO Articles

Read Screpy articles about SEO, technical SEO, website monitoring, and practical optimization workflows.

Thursday, March 4, 2021

Having SEO-Friendly URL Structures: URL Optimization

Create SEO-friendly URL structures with readable words, clear hierarchy, lowercase formatting, proper separators, and stronger technical optimization.

Wednesday, March 3, 2021

Backlinks and SEO: What are They and How to Get Them?

Learn what backlinks are, why they matter for SEO, and how authority, relevance, anchor text, and trustworthy sites shape link value.

Monday, March 1, 2021

SEO vs SEM: Key Differences and When to Use Each

Understand the difference between SEO and SEM, how organic rankings and paid search work, and when Google Ads supports search visibility.

Saturday, February 27, 2021

What is Page Experience? – Google 2021 Update

Learn what page experience means, why Google updates matter, and how Core Web Vitals, UX, mobile usability, and speed affect rankings.

Tuesday, February 23, 2021

How to Optimize Your Homepage for SEO and Conversions

Optimize homepage SEO with clearer navigation, logo placement, service messaging, keyword use, headings, internal links, and stronger first impressions.

Saturday, February 20, 2021

SEO Copywriting Tips to Write Content That Ranks

Learn SEO copywriting basics, from audience research and topical authority to H1-H3 structure, meta descriptions, keywords, and readable content.

Friday, February 19, 2021

Ecommerce SEO Techniques to Improve Rankings and Sales

Improve ecommerce SEO with technical structure, HTTPS, page speed, mobile responsiveness, duplicate content checks, product pages, and search visibility.

Thursday, February 18, 2021

Nofollow, Sponsored, and UGC Links Explained for SEO

Understand nofollow, sponsored, and UGC links, how Google treats link attributes, and what they mean for rankings, link value, and technical SEO.

Thursday, February 18, 2021

Local SEO Tips to Improve Local Search Visibility

Learn local SEO basics, from Google Business Profile optimization and accurate business details to on-site signals, local visibility, and trust.

Tuesday, February 16, 2021

How to Optimize Content for Featured Snippets

Learn how featured snippets work, which queries trigger answer boxes, and how to structure content for higher SERP visibility and more clicks.

Tuesday, February 16, 2021

SEO Trends to Watch in 2026

Explore 2025 SEO trends, including page experience, mobile-first indexing, user intent, smarter Googlebots, and optimization priorities for rankings.

Saturday, February 13, 2021

How UX and Site Design Affect SEO Rankings

Learn how UX and SEO work together through navigation, layout, design, usability, engagement, and site experience signals that support rankings.

Saturday, February 13, 2021

Link Building and Off-Page SEO Strategies That Improve Authority

Understand link building and off-page SEO, including link types, authority signals, relevance, outreach, and how backlinks support SERP performance.

Friday, February 12, 2021

What Is Structured Data and How Schema Markup Helps SEO

Learn what Google schemas and structured data are, how Schema.org markup helps search engines understand pages, and how rich results affect SEO.

Friday, February 12, 2021

What Is a SERP and Why It Matters for SEO

Learn what SERPs are, why search result pages matter, and how organic results, paid results, query types, and visibility affect website traffic.

Wednesday, February 10, 2021

Technical SEO Checklist for Better Crawling and Indexing

Learn technical SEO basics, including crawling, site architecture, XML sitemaps, mobile optimization, and checks that help search engines index pages.

Wednesday, February 10, 2021

How to Improve On-Page SEO and Content Optimization

Improve on-page SEO with content optimization tips for target keywords, headings, structure, readability, internal links, and search intent.

Tuesday, February 9, 2021

How Search Engines Crawl, Index, and Rank Pages

Learn how search engines work through crawling, indexing, rendering, and ranking, and why each step affects your website visibility.

Saturday, January 30, 2021

How Mobile-First Indexing Affects SEO Rankings

Learn how mobile-first indexing works and how mobile usability, page speed, responsive design, and content quality affect Google rankings.

Saturday, January 30, 2021

Why Visitors Leave Your Website and How to Keep Them Engaged

Discover why visitors leave your website, from weak intent matching and too many ads to mobile issues, stale content, UX problems, and bounce rate.

Wednesday, January 27, 2021

How Page Speed Affects Bounce Rate and User Engagement

Reduce bounce rate by improving page speed, server response, CSS, HTML, JavaScript, images, and the overall experience visitors get after landing.

Wednesday, January 27, 2021

How Page Speed Affects SEO Rankings and Performance

Understand how page speed affects SEO, UX, bounce rates, search visibility, Google rankings, and overall website performance.